© 2006 Bedrijsnaam



Ontworpen door Serif

Prof. dr. P. Vyncke: ad processing, especially cue-management from the perspective of evolutionary psychology and semiotics.


Prof. dr. V. Cauberghe: communication management in general and the use of new communication technologies in particular.


Prof. dr. G. Verleye: market research, especially segmentation studies and the use of new technologies.


Prof.dr. L. De Marez: market research, especially segmentation studies, the use of new technologies and innovation management.


L. Hudders: luxury branding and consumption.


K. Berte: ad avoidance and the opportunities of new communication technologies within that context.


I Stevens: risk and crisis communication, market research.


D. Grammens: ad processing, eye-tracking research and cue-management.


K. Panic: the use of new media in social marketing.



© 2009 C.R.E.A.T.I.V.E.